New algorithm of Google
against spam traffic news duiih
against spam traffic news duiih
New algorithm of Google
Should not learned the news, the official name of the latest update of Google webspam released April 24, is the updating of the reports of the Penguin.
Now, don't know exactly what all Google takes into account with this update of the Penguin. However, Google made it quite clear that it is oriented to persons violating its quality guidelines.
Accept that as it is expected that Google does not say it clearly to all, it offers a vision very vague and focuses on its overall intention with the update. The important things we can take from this statement that I think are "sites of high quality"and"good user experience", nothing, not all know already, but you're actually doing is more to the point.
One can safely assume that this update, after reading the entire message of Google blogs, was looking at stuffing of keywords in the content, that Google offers a reality in the above example of what this looks like. The example is a poor, because that kind of stuffing of keywords has been slapped by Google for years, so I guess that more critical of excessive use of keywords in the on is some level of analysis page SEO this update was pointing. With this said, is possible to want to pay attention to how their content using keywords and make it look natural. The rule of thumb for all SEO, make it look natural, if not totally natural!
It is important to note that Google Panda 3.5 was shot also in one week prior to the update of Penguin, around April 17, so if you lose significant traffic around that date, it was then most likely "Pandalized" instead of ' Penguinalized!
Oh, and let us not forget the 750,000 warning messages unnatural backlink Google sent prior to these changes, the webmasters to remove links that have been acquired through unnatural means... what a month very interesting your State!
Build sites that are not optimized
If Google wants people to blog only distance and build sites of marketing of affiliation or shops etc... without making any significant SEO, then you really have to imitate this as closely as possible. If you take a look at some sites of few tens of ranking on Google now for multiple keywords, ask if you think that they are doing a careful SEO page or not.
In reality it is not so difficult to detect, just look at some of the titles of the pages of the sites and you wonder if these seem to be in that were written with the keyword in mind or theme in mind. Of course, you will see a little scrap which is the classification and ask how he came there, but only ignores the fact that as Google remove the garbage over time, so not be a day that only focus on the quality of good yourself.
If the Penguin has not beaten yet, and want to avoid it at all costs, asegúrece to take into account these tips coming directly from Google (but well explicaditos so that all understand them):
Avoid the cloaking
Do not use unauthorized software to send pages, check rankings, etc these programs consume computing resources and they violate our terms of service. Google does not recommend the use of products such as WebPosition Gold that send automated queries or programming to Google.
This is an old, fairly "Advanced" technique that increasingly is being less frequently (fortunately). "cloaking" is to have a version of your page for your users, and have a different version for the Google bot. Given that it is easy to identify a visitor and distinguish whether it is a Google bot or a "real" person, some webmasters show a content appropriate to Google, while users are still showing them all kinds of garbage including pop-ups, hidden links, etc.
Not to use the texts and hidden links
Basically, not do this anywhere in your website (drag your mouse over the blank space): design | web design | web design | web pages in wordpress | hosting and free domain Dear friend, the your users may not see these texts and/or links because thou dost set the same or almost the same color as the background of your website, or in a little visible location, does not mean that Google bots can not see them! Google bots analyze the code of your page, and regardless of color combinations to use to hide your texts, these do not work with the source code of your website! I amazed everytime I see websites with this kind of cheap tricks even today. Simply not what to do.
Not create several pages, domains or subdomains with duplicate text
A very common practice among "SEO experts" is to provide you with a list of keywords related to customer and ask that he believes at least one page of content for each of these keywords. The client ignores and ends with a web page full of similar internal pages:
Another feature of the Penguin update is that it detects more easily pages created with the only aim of boosting the content related to a specific keyword, without providing real value to the user. This type of pages tend to have content very similar among themselves, and not provide any benefit to those who visit the website. In fact, links to them tend to be placed in the footer or in some little visited area.
Do not create pages with inappropriate contennido to install any kind of malware
There is not much to explain here. If your business is capturing data illegally, you know to what you post. However, maybe your page containing some kind of virus unless you're aware of this. The best way to avoid them is always keeping up to date our's CMS (WordPress, Drupal, Joomla, etc) and use web servers of confidence. If your web is hosted on a shared server, every time running some antivirus online about it.
Avoid pages of programs of affiliated with little or no own content
The "doorway pages" are still somewhat common. They are those pages that tend to get good results in the rankings for one or two specific terms, have content optimized envelope for these terms, and the sole purpose of these is to redirect users to a third page with the product or service that you really want to sell. The same applies to pages specifically designed to make a profit through the clicks on belonging to a network of affiliate ads. In both cases, pages do not provide any value content and texts that contain usually only filling.
If you participate in an affiliate network be sure to add value to your visitors.
The participation of any affiliate program site is usually the step subsequent to the creation of a web. Once the web has some time and created a niche, participation in affiliate programs is a good way to monetize her. However, doing things the other way round, creating a site exclusively to raise money through affiliate programs, can lead to neglect of the same content and Google may end up criminalizing this kind of pages.
In short, what the update Google Penguin asked us is basically respect the content of Google quality guidelines: create content original thinking always in the user and nothing more.
How to know if Penguin has affected my site?
If you see a noticeable drop in visits you get through organic results of Google, check if the rankings for the terms that used to give you as much traffic have fallen or disappeared altogether. In addition, can the Google Webmasters tools you get a message or notice concerning a problem in terms of "quality" of your page.